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Steiner Germany - over 50 Years of Success and Innovation!

With a true passion for business, optics pioneer Karl Steiner establishes Steiner Optik GmbH in 1947. Despite the difficult economical post-war situation the newly found, innovative company grows from a one-man factory to a more than 50-employee company within 6 years. Offering products from small cameras to binoculars and special lenses, Karl Steiner soon realizes that the company’s future lies within the production of professional high-quality binoculars. This revolutionary idea set high standards within the optics industry and Steiner Optik soon becomes the world-leading quality binocular manufacturer. It is the year 1973 when father Karl steps down and his son Carl Steiner continues to run the family business. Putting his heart into further developing his father’s innovative product ideas, Carl Steiner manages to strengthen the company’s position and Steiner Optik becomes the world’s leading company in binocular production with products available in over 45 countries.

Since the beginning, Steiner has always focused on creating new optics technologies. Many revolutionary innovations were not only developed by Steiner, but set the standards for future products with all binocular manufacturers. Steiner innovations include rubber armoring, the first binoculars ever with an integrated compass, the first binocular with special optical coating to protect against harmful UV radiation, the pocket-size binocular, and the new Predator lens coating to increase contrast of animals against wooded backgrounds.

Faithful to the traditions upon which his father founded the company, Carl Steiner held on to his commitments of unsurpassed quality, to keep the production location in Germany, to create new jobs and career opportunities for his employees, expert training of his staff of now approximately 300 and a constant investment in research and development. Today, Steiner manufactures binoculars for the military, marine , hunting, outdoor, birding and leisure activities. The name Steiner stands for performance optics.

From its humble, post-war beginnings, the company has made it into the league of the largest manufacturers of high-quality optics. Generations of devotion resulted in the highest level of technology, for a lifetime of dependable performance! Read More

Our Shop Admnistrators hand pick products and these are our Steiner Hot Picks: